Welcome!! My name is Jamille Robinson and I’m the founder and product formulator for Phoenix Deep Rooted Organics.

I started my hair care journey over 20 years ago at the age of 14 when I enrolled in cosmetology at the Richmond Technical Center (Richmond, VA). Unfortunately, neither natural hair care for Afro-textured hair and scalp nor hair extension installation and maintenance were offered as part of my training.  Therefore, I took my cosmetology foundation and taught myself how to do braids, weaves, locs, and extensions.  Ten years later, I obtained a Bachelor's in Biochemistry with minors in Chemistry and Biotechnology from Virginia Polytechnic Institute and State University (Virginia Tech). I traveled to Nashville, TN, in 2008 to work on graduate studies in Pharmacology at Vanderbilt University. While obtaining my Masters, I worked on my salon studio and brand, Hair By Jamille.  I managed to build an impressively large clientele while still working full time with school.

I’m currently working on attaining a doctorate degree in Biological sciences from Tennessee State University. I’m still making all products by hand in the meantime so if your order is taking a little longer than normal, it’s probably because I’m working on an exam :) (Just joking).

Passion for Science meets Passion for Healthy Hair

My passion for hair care grew as my business grew. I became increasingly concerned with the hair health issues that many of my new clients presented. I realized that there was a lot of misinformation out there about how to care for curly/kinky hair, and the last straw came when she decided to compare ingredients of mainstream hair products commercially advertised "ethnic" products. I became enraged to see a lot of the "ethnic line" products had the EXACT same ingredients as the CHEAPER mainstream line. The only difference was that either shea butter or olive oil was added as an ingredient. This marketing method exploited the chemically ignorant that was in search of something for "us."  It was at this point that I chose to combine my passion for healthy hair with my professional background in science. Phoenix Deep Rooted Organics, LLC was birthed as a medium to offer natural hair & skincare products and to educate the public about ingredients. As a die-hard scientist, I welcome the chance to simplify and inform the public about the science of hair care.

On a more Personal Note...

There was another factor that acted as a Prometheus to me starting the company.  I suddenly became very sick and was hospitalized multiple times in March 2016 with no answer to my symptoms and pain. After many specialist consults and tests, I finally got an answer, Polycystic Ovarian Syndrome (PCOS). An ultrasound revealed numerous cysts all over my ovaries.

So how does this all tie together with hair and a company?  

Now, this is where it gets interesting. Cysts that grow on ovaries end up blocking ovulation, which leads to an imbalance of sex hormones increasing testosterone (androgens). The increased testosterone is converted into a molecule called DHT by enzymes, and DHT causes hair follicles to shrink. Therefore, sufferers of PCOS and other hormone imbalances can experience hair loss.  Now we have a problem! How could I preach about healthy hair when my very own hair was falling out? Who wants to take advice from a stylist with bald spots?  I was determined to find a natural option to supplement my medications and lifestyle changes. I knew various biochemical pathways of hair loss/growth. I utilized her background in pharmacology to handpick multiple plants and herbs that contained certain enzymes that could attack DHT and promote hair growth. I grew all my bald spots back and all my client's hair back as well.

Phoenix Deep Rooted Organics born was born from the ashes of pain and hair loss.